BOLD OR Boring

2018

 

Evoking Delivery:

-Brand Identity System

-Logo Development

-Brand Collateral

-Stationery

 

STUDIO C&G DIGITAL AGENCY

Studio C&G is a digital agency specializing in UX and UI design services.  

This project revolved around the client’s motto, “Be Bold or Boring”.  We wanted to elevate their profile into a luxury brand but also present a fun and unique attitude. 

By using a vibrant, watercolour splatter technique, we were able to tie their motto back into our conceptual vision.  Bringing to life a fun yet professional feel to their new brand identity.

Handmade Meets digital Treatment

 

Utilizing a combination of text and imagery, a unique logomark was created for the client that stands out, shows a friendly demeanor through the smile of the ampersand character, and connects back to their motto.

Before & After

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Before & After 〰️

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