BOLD OR Boring
2018
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Evoking Delivery:
-Brand Identity System
-Logo Development
-Brand Collateral
-Stationery
STUDIO C&G DIGITAL AGENCY
Studio C&G is a digital agency specializing in UX and UI design services.
This project revolved around the client’s motto, “Be Bold or Boring”. We wanted to elevate their profile into a luxury brand but also present a fun and unique attitude.
By using a vibrant, watercolour splatter technique, we were able to tie their motto back into our conceptual vision. Bringing to life a fun yet professional feel to their new brand identity.
Handmade Meets digital Treatment
Utilizing a combination of text and imagery, a unique logomark was created for the client that stands out, shows a friendly demeanor through the smile of the ampersand character, and connects back to their motto.