EDUCATIONAL inspiration

2019 -2020

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Evoking Delivery:

-Brand Identity System

-StyleScape

-Logo Development

-Brand Collateral

-Social Media Grid Template

-Spotify / Podcast Covers

ART SELF MADE

An online podcast that promotes artists, entrepreneurs, and business owners.  The client focuses on sharing inspiring stories from various creative individuals.  

As fellow creatives themselves, our clients gave us the freedom to play and solidify their brand.   During our creation process, we arrived at what we would call Art Self Made’s three core values: To Create, To Inspire, and To Aspire! Doesn’t that sound amazing?!

Using this mantra, we were able to develop an amazing stylescape that bridged our visual concepts to the visual design. 

The journey of a successful artist is hard work and continuous self-improvement.  Having been an owner of a successful street dance studio, we evoked two urban-centric logomarks for our client, with both designs emulating a staircase. The right-justified type symbolizes forward movement and thinking as well as the asymmetrical balance representing the oddities of the art lifestyle. 

Brand Identity

Lastly, our client’s brand identity was further set by the execution of custom Instagram grid templates and bespoke Spotify cover art, banner and podcast thumbnails.